Lovely would be an understatement
Never ever, i'm so old school still with my Brioni ties that I love. But want to try something new therefore im stuck between Rubinacci or TF.
The only thing I own from TF is a suit and few pocket squares nothing more. So I know nothing about their ties.
What would you go with?
Rubi ties are usually untipped, and tie a much smaller, and imo, more classic knot. TF is gonna give you more of a "fashion" look with a larger knot, wider tie & bolder pattern, basically to match the proportion/style of their suits. Rubi will have that neapolitan thing going on (I'm referring to pattern and construction), which I personally like and prefer. They both make very nice ties, and very weird ties, you just have to find one that YOU like. It's not really a question of being stuck between them, you should try out both, and see which one you prefer. No harm in finding a good tie from both.