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Darren Beamen's new logo I design - Page 4

post #46 of 67
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and evidently good at protecting their logo so you can't link it. ...now did you know that, J, or were you quoting from "Finding Forrestor"????
Ouch. I suppose that was a bit rude of me, but I wasn't about to go to all the trouble of uploading it to imageshack etc. Anyway it was obviously the BMW roundel.
post #47 of 67
What about something like this?
post #48 of 67
It does convey a certain understated elegance.  Savile is spelled with one L, by the way.  The "master" appellation is also overused and rendered pretty much meaningless nowadays.  "Tailors" or "Bespoke Tailors" should do fine. Grayson
post #49 of 67
Since this appears to be a logo contest, I'll throw my hat in with an idea - some variations on a theme. Wish I had some better fonts on this machine, but you get the idea:
post #50 of 67
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Darren, you may use any of the logos below if you make me a suit. Sincerely, newyorker
The second one is terrific (for Darren).  The entire design is very well balanced, and I think that the design conveys his brand image very well. The clean sans serifs font gives a modern feel while the overall design keeps it grounded in tradition.   Number 1 is okay, but not nearly as aesthetically pleasing, and the third looks like you are trying to rip off Thomas Pink, which would be bad for more than one reason.
post #51 of 67
is this better?
post #52 of 67
I disagree. The second looks very "high street", like a lot of retailers and outfitters which tried to upscale their image in recent years. It doesn't suggest a tailor or anything individual. I do agree that #3 looks alarmingly Pink-ish. j's suggestions, if you forgive me, all looks a bit monolithic. I feel that the most enticing tailor labels have something fluid about them, something linear. I favor keeping the name on one line. I also don't think a logo is needed. If there is one I would favor the most simple design possible. No flashy colors, no complicated rainbows, no damn initials. #1 is all right, although I would increase the spacing between characters a fraction and if possible just slightly elongate the font. Is there any program that can be used to slightly wear or fox the font? Without being pretentious, the very fact that so many of us are submitting designs goes to show that anyone with a desktop publishing program can produce a graphic nowadays. Something that doesn't look quite so... automated... does stand out.
post #53 of 67
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Tell me if you like it.
The logo does not relate to tailoring in anyways.
post #54 of 67
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The Sons did not come from nowhere. We know exactly from whence they came.
Alexander Kabbaz: Teaches forum members "I shall" and writes "from whence".
post #55 of 67
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Alexander Kabbaz: Teaches forum members "I shall" and writes "from whence".
"From whence" is incorrect and I stand humbly corrected. Though commonly used in that context, "whence" in and of itself means "from where". Thank you, Mathieu. I shall now go flagellate myself with a yard of Zendaline.
post #56 of 67
The SR is way too prominent.  It's not a logo for Savile Row.  Some might take offense to cavalierly referring to the legendary Savile Row as SR.  Blue and white colors too stark. All meant in the spirit of constructive criticism. Grayson
post #57 of 67
is it sad that i am seriously contemplating designing one too, just to be part of the mob? ;-) unfortunately the real world is a leeeeetle too pressing. and since i am not playing along, i will not critique anyone else's go either. this was a fun thread, though.
post #58 of 67
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The SR is way too prominent.  It's not a logo for Savile Row.  Some might take offense to cavalierly referring to the legendary Savile Row as SR.  Blue and white colors too stark.  All meant in the spirit of constructive criticism. Grayson
what did you come up with?
post #59 of 67
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Quote:
Originally Posted by lisapop,April 10 2005,12:26
The SR is way too prominent.  It's not a logo for Savile Row.  Some might take offense to cavalierly referring to the legendary Savile Row as SR.  Blue and white colors too stark.  All meant in the spirit of constructive criticism. Grayson
what did you come up with?
The Cooper Black typeface (anyone see the "Behind the Typeface" special?) for "Savile Row Bespoke Tailor" is all wrong.  More for a donut shop than Savile Row.  It may be somewhat tacky to be making a logo out of Savile Row.  The "By" comes across as very pretentious.  "By" implies that "Savile Row" is a designer label (in which case maybe lawsuits in the US from a cheap junky but widespread clothing label of the same name) and that Darren is creating it.  As Darren is not creating a brand but is creating one-off bespoke clothing, this is not the impression he should give.  As a small tailor, I think simple is good.  Ideally, it should just convey the identity:  the name and the profession.  That goes a long way in communicating that the message is craftsmanship, not merchandising.
post #60 of 67
two things - i dont like the way Savile Row is broken in colors (white on black/black on white) - dont like the way it is split in Savile (which I know is done based on the number of letters, but it still doesnt look right to me) secondly - you spelled BeamAn wrong
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