I just looked, and what's really staggering is this:
In 1996, when Lexus first introduced the LX, the MSRP was about $47,500. By contrast, the Land Cruiser was about $40,200. The Lexus was fetching about an 18% premium when comparing base models.
Today, that difference is about a 3.8% premium.
In 1996 the base Lexus ES300 cost $32,400 with the base Camry costing $16,750. When comparing starting prices, the difference was over 90%. Today, the Camry starts at $23k while...