^ I'd put them in a class higher than AA. Better quality fabrics, better quality construction. That, and I wouldn't put them in a similar class to AA in any other way, either, except that both make basics. AA is stuck in the 80's. That and they seem to heavily cater to the hipster subculture. It will be interesting to see how Everlane evolves over time.
3/5/12 at 6:15pm